Otis Elevator: An Interview with Ari Bousbib Video (DVD) Harvard Case Solution & Analysis

General Director Ari Bousbib talks about how she transformed Otis and practical problems to overcome them. Markedly shows that the active participation of the CEO in IT-enabled business transformation. "Hide
on F. Warren McFarlan, Brian J. Delacey Source: Video Supplement Publication Date: May 1, 2005. Prod. #: 305706-VID-ENG

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