New Life: Scaling Up Social Enterprise Start-Ups Harvard Case Solution & Analysis

New Life Psychiatric Rehabilitation Association holds its social initiatives of the company in 1994 to create jobs and training for ex-mental patients in Hong Kong. As of mid-2008, 18 social enterprises have been launched, including the supply of organic products from the farm, two restaurants and five retail stores. Despite the success of their social mission, social enterprises are only partially self-supporting. Management is also faced with the problem of increasing business complexity, highly competitive market, and tighter government regulation of food safety. New life for the ability to address these issues is constrained by the fact that most of its personnel management come from a social work or other non-business background. To expand their business and to achieve self-sufficiency, it is essential for the organization to review its management and human resources, strategy, and to find ways to improve the financial performance of their social enterprises. "Hide
by Gilbert Wong, Saimond Ip, Penelope Chan Source: University of Hong Kong, 24 pages. Publication Date: July 3, 2009. Prod. #: HKU871-PDF-ENG

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