Mekong Corporation and the Vietnam Motor Vehicle Industry (B) Harvard Case Solution & Analysis

During the Mekong Corporation (Mekong) and vehicles Vietnam automobile industry (A) case, the product 9A96H002, some analysts believe that the Vietnamese car market is going to expand significantly. By 2007, the power industry has grown very nearly 150,000. However, sales in the domestic market only expanded to about 40,000, and exports were negligible. This (B) case is considered an interventionist government policies that encourage the expansion of production capacities while moderating vehicle sales. A key element is a continuation of a very high import tariffs and other taxes that support protected market for domestic producers. In this context, the Mekong continues to operate successfully. This event encourages students to consider the appropriate role of government in promoting economic development, as well as relevant corporate strategies in a protected market. "Hide
by David W. Conklin, Daniel Cadieux Source: Richard Ivey School of Business Foundation 5 pages. Publication Date: December 10, 2007. Prod. #: 907M74-PDF-ENG

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