Medical Equipment Inc. in Saudi Arabia Harvard Case Solution & Analysis

Recently hired American-trained sales manager for medical equipment Inc (medical equipment) returned to his office after a meeting with the head of the department of cardiology at the hospital specialists and Research Centre in Jeddah, Saudi Arabia. He worked very hard to achieve his first sales of U.S. $ 725,000 for medical equipment, but the gloom, when the head of cardiology told him that the purchase of the hospital director intended to give the order to the main competitor of Medical Equipment. Sales Representative and Director of Competition Procurement known each other for 10 years and head of cardiology means that there may be side payments involved. Sales Manager, Account knew products of medical equipment has been excellent and wondered how he could maintain order without the story of buying a director or not engaging in the practice, he found ethically questionable. "Hide
by Joerg Dietz, Ankur Grover, Laura Guerrero Source: Richard Ivey School of Business Foundation 14 pages. Publication Date: March 17, 2008. Prod. #: 907C42-PDF-ENG

Share This

SALE SALE

Save Up To

30%

IN ONLINE CASE STUDY

FOR FREE CASES AND PROJECTS INCLUDING EXCITING DEALS PLEASE REGISTER YOURSELF !!

Register now and save up to 30%.