Note on the CRM Industry 2004 

Note on the CRM Industry 2004 Case Solution Abstract: In 2004, the CRM software application sector is proceeding via substantial shift. Industry combinations and acquisitions are narrowing the marketplace sectors where smaller sized software application designers and company might run successfully. This is just an excerpt. This case is about Marketing published: 20 Apr 2011

Nissan Motor Co., Ltd. (A): The Hakone Pilot 

Nissan Motor Co., Ltd. (A): The Hakone Pilot  Case Solution Abstract: Given that dealership success is a crucial success element in the car market, Nissan chose to lead its Japanese dealerships to (1) enhance their expense format, (2) enhance their management techniques, and (3) promote “client traffic” through much better marketing methods. The case, produces […]

Nissan Motor Co., Ltd. (B): The Hakone Pilot 

Nissan Motor Co., Ltd. (B): The Hakone Pilot Case Solution Abstract: Because dealership success is a crucial success element in the car market, Nissan chose to lead its Japanese dealerships to (1) enhance their expense structure, (2) enhance their management approaches, and (3) promote “consumer traffic” through much better marketing techniques. Numerous Nissan dealerships raised objections […]

Nicole Nic’s Sticks by OPI: Results from a Field Experiment Using Traditional Media and Viral Marketing to Launch a New Nail Lacquer Product 

Nicole Nic’s Sticks by OPI: Results from a Field Experiment Using Traditional Media and Viral Marketing to Launch a New Nail Lacquer Product Case Solution Abstract: This case explains a viral advertising project run by a business called SheSpeaks (New york city) for OPI, among the world’s top brand names in nail lacquer. OPI releases a […]

NICE or Nasty? Access and Reimbursement of Multiple Sclerosis Medicines in the UK 

NICE or Nasty? Access and Reimbursement of Multiple Sclerosis Medicines in the UK Case Solution Abstract: NICE (National Institute for Health and Medical Quality) evaluates the expense efficiency of medicines for the procedure of multiple sclerosis (yearly expense per client $ 10,000-18,000) and does not license their usage within the UK National Health Service. A contract […]

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