Liconsa and the Program of Social Assistance for Milk Case Solution
In 2003, officials in the Ministry of Social Development of Mexico were debating whether to remove a long-standing program that donated subsidized milk to poor families. In its place, they would enlarge a new plan that gave educational and nutritional cash grants provided that they kept their kids in school and made regular visits to health clinics to poor families.
The milk program, managed by an agency called Liconsa, had been spared so far because it did not require direct budgetary resources as a result of its preferential access to imported powdered milk. Still, advocates of expanding the cash grant program claimed the milk program was redundant and successful. HKS Case Amount 1766.0
PUBLICATION DATE: September 15, 2004 PRODUCT #: HKS145-PDF-ENG
This is just an excerpt. This case is about STRATEGY about STRATEGY & EXECUTION
Related Case Solutions & Analyses:
Marketing Analysis Toolkit: Market Size and Market Share Analysis
Organization and Strategy at Millennium (B)
Fidelity Investments Charitable Gift Fund (B)
Air Deccan (B): Kingfisher and the King of Good Times
New Wachovia (A)
LAE Enterprises Corp.
Malaysia Airlines (A)
Recyclable by Nature, Spanish Version
Epilogue: The IPO of Neopost (B)
Nelson Paper Products, Inc
