J.C. Penney: Fashioning a Retailing Nervous System for the Future Harvard Case Solution & Analysis

The new JC Penney communications architecture into effect, Chief Information Officer should consider how best to position the company as the dominant electronic retailer. The company must use their electronic communication with customers, suppliers, business partners, and its vast network of retail outlets in order to reach this goal. "Hide
by Sirkka Jarvenpaa, Blake Ives 11 pages. Publication Date: September 8, 1995. Prod. #: 996011-PDF-ENG

J.C. Penney: Fashioning a Retailing Nervous System for the Future Case Solution Other Similar Case Solutions like

J.C. Penney: Fashioning a Retailing Nervous System for the Future

Share This