Iz-Lynn Chan, an assistant director of the retail business group and service quality and VP of the Far East retail consultancy for the Far East Organization, a confidential real estate developer collection in Singapore, increases service standards Far East Hospitality, in the business hospitality portfolio.
Chan and her little squad in the Service Quality and the Standards Department (SQSD) for the Far East Organization are appropriate to the Singapore management for the National Customer Centric Initiative (CCI) for Far East Hospitality. Subsequent to being granted the CCI, Chan must make some tough choices about how to execute the CCI. Regardless of Far East Hospitality's foremost market share in the mid-tier hotels and serviced residences, there had remained several new entrants into the marketplace and competition is intense in Singapore's hospitality industry.
PUBLICATION DATE: February 22, 2013 PRODUCT #: 413060-PDF-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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