by Robert White, Anthony Guagliano, Neeloy Devani Source: Richard Ivey School of Business Foundation 25 pages. Publication Date: 01 May 2000. Prod. #: 900N04-PDF-ENG
Global Introduction of the New Pantene Shampoo: Success in Taiwan
by John R. Kennedy Source: Richard Ivey School of Business Foundation 13 pages. Publication Date: 02 May 2000. Prod. # 999A38-PDF-ENG
Planning the Canadian Introduction of the New Pantene
by John R. Kennedy Source: Richard Ivey School of Business Foundation 13 pages. Publication Date: 02 May 2000. Prod. # 999A39-PDF-ENG
USCO Logistics Incorporated: The Mexican Proposition
Vice-president of the American logistics provider considers the creation of this service in Mexico, where the logistics market is controlled by the banks and very weak. He must decide whether to create a zero-based operation or enter a joint venture. Questions of target segments and positioning also requires permission. “Hide by Kenneth G. Hardy Source: […]
Diabetogen
by James E. Hatch, David Martin Source: Richard Ivey School of Business Foundation 18 pages. Publication Date: 09 May 2000. Prod. #: 900N07-PDF-ENG
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