Interep National Radio Sales Inc. Harvard Case Solution & Analysis

Interep should generate sales of information technology, organizational structures and processes, sales management to protect and enhance its strong position as a radio advertising sales firm. Opportunities and risks are high in this complex and rapidly changing business agent sales. "Hide
by Benson P. Shapiro, Stephen H. Doyle, Wade Myers Source: Harvard Business School 28 pages. Publication Date: May 24, 1999. Prod. #: 999011-PDF-ENG

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