How Fast and Flexible Do You Want Your Information, Really? Harvard Case Solution & Analysis

Virtually all executives desire more rapid and more information, and nearly all businesses are racing to supply it. What many of them are overlooking is that the real purpose should not be quicker advice but faster decision making, and those are not the same things. Executives tend to request more info than they are able to use, and the cycle time of decision making, not the speed of information flow, is the real bottleneck.

It's equally as significant to deliver it at the perfect time, while it is crucial to recognize what info is required. The types of information needed most immediately are not static and will depend on several conditions, including whether the present state of the market is growing or contracting. The right cycle time for particular types of information can vary widely by business, but in general the maximum requested frequency is for competitor news, sales and customer news.

Based on answers of managers and senior executives to their surveys and interviews, the authors provide guidelines and suggestions to enable IT organizations to deliver information more quickly and flexibly.

PUBLICATION DATE: April 01, 2011 PRODUCT #: SMR383-PDF-ENG

This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP

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