Horse Trading: Food Sourcing in the Twenty-First Century Harvard Case Solution & Analysis

It wasn't long before retailers and regulators recognized the difficulty was really a continental one. This event involved Romanian horsemeat, Luxembourger production facilities, Cypriot and Dutch meat traders, British and Swedish retailers, and French exporters. Food service providers and retailers were compelled to test beef products in order to ensure they were horse-free; removing equine meat in the meanwhile. .

An estimated 10 million "steak" burgers in the aftermath of the scandal were disposed off from the supermarkets in Britain. This instance is an example of the challenges of managing the complex international supply chains that constitute the modern food industry. In this course discussion, pupils will use notions from public policy, economics, and management to evaluate the damage of this event and to examine strategies for preventing similar occurrences in the future.

PUBLICATION DATE: April 11, 2016 PRODUCT #: KEL945-HCB-ENG

This is just an excerpt. This case is aboutĀ GLOBAL BUSINESS

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