The history of Honda Motor Company from the beginning through its entry into and subsequent dominance of the U.S. market. History is primarily due to the strategic factors and quoted from two sources: the earlier case and the Boston Consulting Group report on the motorcycle industry. Should be used with Honda (B). "Hide
by Evelyn T. Christiansen, Richard Tanner Pascale Source: HBS Premier Case Collection 9 pages. Publication Date: August 23, 1983. Prod. #: 384049-PDF-ENG
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