In this era which is reigned by technology, the authors argue that the quality of a company’s relationships-with customers, employees and providers -continues to be the single-best predictor of long term success.
The well-known organizations such as Airbnb, eBay and Wikipedia -soften the line between customers and workers to offer a broad range of relationship options, from 'only transactional' to 'enthusiastic participation'. This blurring of roles also affects the organization internally by creating an environment where private agency and open communication are encouraged improving employee retention.
PUBLICATION DATE: September 01, 2016 PRODUCT #: ROT314-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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