Introduces Handspring, maker of portable devices, and focuses particularly on the company and the founders of historical and forward-looking attitude. At the time of the case, Handspring generates about $ 500 million a year in sales and is one of the leading brands of PDAs. The company founders are Donna Dubinsky, Ed Colligan, and Jeff Hawkins - "legendary" group that developed the handheld PDA Palm Computing in 1992. Founders look back to the justification for a strike on their own of the Palms and lessons learned, and the different ways in this second founder. Focused on the creation, evaluation, and care of the myriad connections Handspring, including supplier and manufacturer relations, marketing agreements, and new business partnerships. "Hide
by Chuck Holloway, Janet Feldstein, Christopher S. Flanagan Source: Stanford Graduate School of Business 18 pages. Publication Date: June 20, 2001. Prod. #: SM79-PDF-ENG
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