Executing a sustainability strategy requires companies to consider economic, strategic, environmental, and community perspectives. Suitable for MBA, undergraduate, and executive learners, this sustainability case covers strategy, intrapreneurship, and innovation.
An Excel carbon footprint evaluation exercise (UVA-S-ENT-0112) accompanies the case; a technical note entitled, "Corporate Greenhouse Accounting: Carbon Footprint Evaluation" (UV2027) is an effective complement. Frito-Lay's Arizona facility pilots its bite chip manufacturing to be taken by a plan off the power system. Decision makers discuss operating, financial, advertising, and corporate strategy as the facility calculates its carbon footprint, converts to non-fossil-fuel energy sources, and stops relying on the scarce water supply that is local.
PUBLICATION DATE: May 04, 2009 PRODUCT #: UV2025-HCB-ENG
This is just an excerpt. This case is about FINANCE & ACCOUNTING
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