By the fall of 2011, charms travel revenues increased over the past four years, at an annual rate of 51%. With this success, the growth has been on the minds of the founders: Should they continue to grow the business? And if so, how quickly they need to grow it? What kind of investment they will need to do to grow it? In answering these questions, based on the fundamental question of "why grow?" Founders decided on more growth Enchanting journey. Needing a methodology and framework to address their issues, the founders of the students ask for help making this important strategic decision and prepare a list of what they consider to growth problems. "Hide
by Edward D. Hess Source: Darden School of Business 4 pages. Publication Date: December 14, 2011. Prod. #: UV5325-PDF-ENG