eBay (A): The Customer Marketplace Harvard Case Solution & Analysis

eBay, the popular online consumer-to-consumer market, has recently become attractive to corporate customers. In accordance with the vocal subset of eBay customers, the company has lost its way and is set to abandon traditional business. Told from the point of view of two clients eBay - buyer and seller - it presents challenges and opportunities associated with increased corporate participation.
used as part of the first module of the course to regulate operation of the service, which examines the role of the operating management of clients (606-032). "Hide
by Francis H. Frey, Hanna Rodriguez-Farrar Source: Harvard Business School 17 pages. Publication Date: August 29, 2001. Prod. #: 602071-PDF-ENG

eBay (A): The Customer Marketplace Case Solution Other Similar Case Solutions like

eBay (A): The Customer Marketplace

Share This