Founded in 1994 as a private think tank, the digital economy is focused on studying the effects of new technologies on competitive strategy and high-performance organizations. By the end of 1990, customers require consulting services in addition to the previously purchased services research. Business model and offers flourished in the technological boom. Then, in the first quarter of 2001, the technology boom began to deflate. The decision on the digital economy producers were confident that the changes in the environment, will be short lived and that the business model of the company and the proposal was unmistakable. Unfortunately, such assessments and subsequent decisions have led to significant losses in the next two years. The parent company of the pressure for the implementation of the Digital Economy earnings for the next fiscal year or be completely closed or merged. Despite digital economy is in crisis, the management team was not able to see the need for change. "Hide
by Mary M. Crossan, Shaherose Charania Source: Richard Ivey School of Business Foundation 18 pages. Publication Date: December 7, 2004. Prod. #: 904M63-PDF-ENG
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