Creating a Luxury Experience at Value Retail Harvard Case Solution & Analysis

Value Retail PLC owns and operates a number of awards and trade areas (villages) throughout Europe. Soon the company will move into a completely new market: China. Villages Company was popular with customers (many of whom were international tourists who come to Europe, specifically to visit one of the Village of Value Retail) and brands, many of which are luxury brands that have historically avoided selling the product at the outlet locations. Founder and Chairman, Scott Malkin, looked to the future challenges his company may face in China, as well as the challenges the company faced over the management of human resources and organizational management, as the company grew in size and formalized part of their processes, and how his company will be the impact of the changes in the retail industry, including the growth of online shopping. "Hide
by Jose Alvarez, V., Matthew Preble Source: Harvard Business School 31 pages. Publication Date: January 30, 2013. Prod. #: 513009-PDF-ENG

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