Clifford Chance, LLP, an international law firm headquartered in London, must decide whether to stay in the central business district of London or go to the revised Business Park in Canary Wharf, 3 miles from central London. Peter Charlton, Head of London, offers to move to Canary Wharf and the creation of a single, landmark headquarters with all necessary facilities and premium-Fit-outs, which is suitable for the elite law firm. Tensions surrounding the case is the choice to move from the center of commerce in central London to a relatively obscure site, the owners of which (Olympia & York) has a history of financial bankruptcy. What are the business elements (customers, transactions, employees, etc.), they should consider if they are moving company and how much share they put on each item? As they are the advantages and disadvantages between central London and Canary Wharf? What items should their program to a new building (cell or open floor plans, ceiling height, a common space, dining facilities, gymnasiums, etc.)? How they should prioritize these items? "Hide
by Arthur I Segel, A. Eugene Kohn, Nguyen Nhat Source: Harvard Business School 5 pages. Publication Date: October 18, 2006. Prod. #: 207073-PDF-ENG
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