IMD-4-0314 © 2010
Bottger, Preston C.; DeLong, David
This case explores the processes for talent management in an extremely fascinating company: a tobacco company. It follows the process of "learning by doing" as company executives take on the challenges of talent development in an uncommon business. Learning objectives: To see how talent management is formed in a successful, dynamic business.
Subjects: Talent management
Settings: Europe; Middle East, Africa; Global ; Tobacco ; 2009 revenue: 22,248 million; Employees: 61,053 ; 2005-2008
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