Adam Burke And Pbm Plastics: Message In A Bottle Harvard Case Solution & Analysis

Adam Burke And Pbm Plastics: Message In A Bottle Case Solution

Question 1

PBM's business-level strategy is to reduce the cost of production so that the company can offer lower prices to maintain a competitive edge in the market. Along with that,Bruke was also considering to have a business expansion in the market. PBM's business-level strategy was simple and straight to provide value for consumers in order to maintain the competitive edge. The goal of the company is to offer low price products and a wide range of products for the potential consumers.

Question 2

As already discussed in question;PBM's business wanted to achieve a low-cost strategy so that the corporate strategies could help the company to achieve its business-level goals. In the case, the business has used vertical integration to reduce the cost, as it is mentioned in the case that Bruke discussed vertical integration with SparPack. Bruke sold out the baby bottle unit line, but he also discussed the integration to reduce the overall product cost for the company. The company wanted to expand its business and deal with diversified product units. The company was using diversified products to get diversified skills, technology and knowledge, asthe company was involved in production and suppliers’ management, and it was dealing with various product lines to manage diversification in the company. PBM was using a diversified business portfolio to utilize the resources efficiently. The company was also following the corporate reorganization strategy to manage the operations, as it was discussed in the case that there were several operational issues that Bruke managed, i.e. the quality management issues, mechanics and mechanical issues, and other equipment-related issues.

Question 3

The s-curve is a visual representation of the company’s performance, which helpsin predicting the company’s performance. It shows the business Progress of the company and helpsin identifying the threats of upcoming downfalls in the company. As in the case, it is stated that PBM was in a supplier contract with SparPack and PBM was in trouble and needed help to deliver the product on time. Otherwise, withdrawing the contract could have hurt SparPack as well. So the SparPack was on a wonder-and-blunder phase,because SparPackhas only reacted and fixed the problems. As the company is in its wonder and blunder phase so that the company needs to focus on these dependency issues. Whereas, the PBM was in the blunder stage, which meant that the company had contracted to provide the products to SparPack but there was no planning to complete the contract. For companies, it is important to turn their ideas into reality through proper strategic planning and resources’ allocation.

Question 4

Usually,the managers were facing challenges as the executive decision space was low in the organization and the managers did not have enough capability to arrange the resources and funding and equipment. In the case, it is depicted that the management or the leaders were efficient to even handle themselves. And for leaders, execution was also an issue. The leader’s strategic planning was quite slow, i.e. the managers arranged to meet semiannually. Adam Bruke was a quick decision-maker and he had enough experience of working in different organizations. He had a belief in elegant solutions and he believed that the proper usage of resources and can lead towards elegant resources. He believed that leadership is independent of everything. Bruke is a leader who faced many operational issues in the company, including technical and technological issues as well. (Adam Bruke And PBM Plastics , 2013).........................

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