This technical note describes, compares and contrasts the strategic planning methods developed by the Boston Consulting Group, McKinsey and Arthur D. Little consulting firms in the mid-1970s. Have developed approaches to the classification of enterprises in diversified firms to decide which companies to finance growth. Assumptions and philosophies underlying each approach contrasts as relations consultant with the client company.
This Darden study. "Hide
on LJ Bourgeois Source: Darden School of Business 21 pages. Publication Date: March 3, 1991. Prod. #: UV0439-PDF-ENG
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