Paolo de Cesare and AG Lafley review strategic and organizational challenges they face when deciding whether a prestigious Japanese beauty products, SK-II, a global brand. The three parts of the video interview, they discuss problems, identify solutions, and identify key lessons for Procter & Gamble. "Hide
by Christopher A. Bartlett Source: Supplement 13 minutes of video. Publication Date: November 1, 2003. Prod. #: 304811-VID-ENG
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