Pearsons Successmaker: Putting the Customer First in Transforming Product Development Processes Harvard Case Solution & Analysis

Pearson Plc is an education company that operates worldwide and is headquartered in London, UK. Its six major divisions are the North American education, international education, professional, Financial Times, Interactive Data and Penguin Publishing. Vice president of product management in the digital division of the North American education by training unit based in Chandler, Arizona begins to transform the product development process to better meet the needs of its customers in the education market, particularly in the transition from the use of the ocean off waterfall model of software development on the shore Agile model. When Vice-President of Pearson first joined a year earlier, the digital block of training spent considerable resources developing a major upgrade to one of their educational software. The first version of the new product was contested separation between what a group of software development has been delivered and what customers vice president will. He is faced with the decision to continue to focus on the specific methodology they are implemented (Scrum) or move to a new (Kanban). In addition, it should consider expanding its focus to help drive Agile methodologies, and with other groups in his unit and outside his department. These decisions should be made on potentially critical time for their products, as it is an organization deals with the growing pains associated with the transition to Agile. "Hide
by TS Raghu, Collin Sellman Source: Richard Ivey School of Business Foundation 13 pages. Publication Date: February 23, 2012. Prod. #: W11744-PDF-ENG

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