This case is a great example of offline/online integration. Office Depot used systems integration, its supply chain, and existing offline channel muscles to overcome competitive online threats from pure Internet players and other office products-category players.
Office Depot E-Business (Abridged) Case Study Solution
Students get to contemplate the crucial strategic options for promotion, pricing, product line, entire strategy, and business integration.
PUBLICATION DATE: January 21, 2009 PRODUCT #: UV1014-HCB-ENG
This is just an excerpt. This case is about TECHNOLOGY & OPERATIONS
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