Managing the Extended Enterprise: The New Stakeholder View Case Solution
This article emphasizes on “extended business” metaphor from its sources in production-logistics management to cover the complete variety of constituencies that are critical to the survival and success of the corporation. This article also sheds light on thenew "stakeholder perspective" of the company that maintains that stakeholder relationships are the greatest sources of the company's wealth-creating ability.
According to this perspective, long term company success requires a company incorporate and to develop relationships with its multiple stakeholders within an extensive management strategy. This article describes and examines the development and impact of all-inclusive stakeholder management policies in three leading companies to exemplify the validity of this strategy.
This is just an excerpt. This case is about ORGANIZATIONAL DEVELOPMENT
PUBLICATION DATE: October 01, 2002
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