Laurentian Bank: B2B Trust Harvard Case Solution & Analysis

Laurentian Bank of Canada's leaders are reviewing their plans to launch a B2B Trust - a new business, the first Internet-enabled wholesaler Canadian financial services and products. If they continue, they will do major internal and external liabilities to a new way of doing business. They wanted to be sure that they were right, and that the implementation will go smoothly. In the course of this review, they are necessary to facilitate the strategic analysis of the B2B Initiative Trust - to assess the validity of the concept, the feasibility of it for the Laurentian Bank, and make recommendations to senior management "Hide
. by Joseph N. Fry Source: Richard Ivey School of Business Foundation 4 pages. Publication Date: August 28, 2000. Prod. #: 900M35-PDF-ENG

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