This FocusCase is about a young VC-backed technology company in Britain, attempting to turn around from a near-death crisis. The business offered a technology related to the managing of broadband access, VoIP and digital television (DTV) services to large TelCos and cable providers, but is on the verge of bankruptcy when they've surprisingly lost two large contracts within an extremely brief time. The VC firm is bringing in a new (first-time) CEO to be able to see if it is likely to restore the organization to a place of value and save the business. However, the financial situation of the business is extremely awful and instant actions need to be taken. With not much time left, important choices about the brand new strategy must be taken and this choice will influence all other actions, including who will need to leave the company, the way the new sales process should look like, and the way to place the business for the future.
PUBLICATION DATE: January 12, 2011 PRODUCT #: IES491-HCB-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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