Robert Mondavi Corp.: Caliterra (A) 

Senior Vice President Robert Mondavi Corporation (one of the world’s leading producers of premium wine) and head of the Chilean joint venture Mondavi in ​​faces a number of problems with the quality mark Caliterra. At the same time, it has an unprecedented task of building a modern winery in Chile in less than 10 months […]

3M Chile – Health Care Products (B) 

by Terry H. Deutscher, Daniel D. Campbell Source: Richard Ivey School of Business Foundation 4 pages. Publication Date: 05 May 1999. Prod. # 999A05-PDF-ENG

Markham Stouffville Hospital 

by Murray Bryant, Natasha Ebanks Source: Richard Ivey School of Business Foundation 19 pages. Publication Date: June 29, 1999. Prod. #: 999B05-PDF-ENG

China-Canada Lean Swine Project: Changing Local Habits 

David Wang to determine how to increase business development in the feed mill Xiangzhou. The challenge for the van to have a feed mill managers to adopt attitudes and behaviors that are consistent with market enterprise. This is no easy task, given that the feed mill is a former state-owned company, which does not seek […]

Rougemont Fruit Nectar: Distributing in China 

Gervais Lavoie, managing director of Beijing Oasis High Nutrition Food Co, to decide what means of distribution is the most suitable for the recently developed by fruit nectars. The decision is complicated by the fact that various means of distribution have different effects on the final pricing and product promotion. “Hide by Paul Beamish, Tom […]

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