Blink Booking 

Rebeca Minguela hopes to arbitration platforms like rocket internet, which can cause startup ideas and opportunities in Spain. However, Blink book, her first company, and proof of concept will be shocked with breach of trust, the founder and departure. Minguela shall indemnify the management team in Blink, restore investor confidence, and to continue the rapid […]

Alphatech India Limited: B2B Customer Retention 

The case shows the sequence of events that occurred when the global leader in automated information management technology had to compete fiercely to keep one of its key customers. It presents the conditions for B2B sales and the challenges facing the company in a highly competitive market scenario. The case details the politics and personalities […]

An Ethical Approach to Crisis Management 

Managers who ignore the ethical aspects of crisis management put themselves at serious risk, which could lead to the collapse of their firms. The authors use the 2010 BP oil spill in the Gulf of Mexico as a cautionary example of what happens when a company is unable to make decisions based on and is […]

Developing and sustaining an ethical corporate culture: The core elements 

Of all the issues, boards of directors, executives and managers face, it can be argued that unethical corporate event is one of the most significant in terms of its potential impacts, as well as one of the most difficult to properly address. The article states that the three key elements must exist if illegal or […]

Managing Your Career 

Designed to serve as a background for reading “Career Management” module of a second-year MBA elective power and influence. Describes how managers learn and develop through on-the-job experience. Circuit model to launch the “success syndrome” capacity building and influencing the course of a career. also identifies some specific problems: 1) early career managing one, 2) […]

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