Considers the huge potential for e-commerce in Latin America. Address B2B and B2C e-commerce, as well as the specific economic, cultural and technological barriers to doing business on the Internet in the region. "Hide
by Lynda M. Applegate, Luis Felipe Monteiro, Meredith Collura 31 pages. Publication Date: March 28, 2001. Prod. #: 801388-PDF-ENG
Related Case Solutions & Analyses:
Cunard Line Ltd.: Managing Integrated Marketing Communications
Steering Monetary Policy Through Unprecedented Crises
ZETCommunities-Part B
Lynchburg Foundry: The Ductile Dilemma
Insurer of Last Resort: The Federal Financial Response to September 11
International economies
Bridging the Digital Divide (A): HP’s e-Inclusion
Le Taux Modèle: ING Direct, A Growing Success Story (French) French
New Royal Adelaide Hospital: Australia’s Largest Health PPP
The Bancroft Family and the Battle for Dow Jones: “Never Sell Grandpa’s Paper”
