The Design Thinking in January 2013, attained a landmark when the esteemed CBS TV-news magazine 60 Minutes featured "one of the most modern thinkers of our period; a guy who has had a massive impact on our everyday lives."The topic: David Kelley, founder of Stanford and IDEO's Hasso Plattner Institute of Design. In this adapted excerpt of Charlie Rose's interview with Kelley, he converses his work with Steve Jobs the Design Thinking methodology and far Design Thinking has arrived in just a few short years.
PUBLICATION DATE: August 01, 2013 PRODUCT #: ROT207-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP