Defining the Purpose for Borussia Dortmund GmbH & Co. KGaA Harvard Case Solution & Analysis

In 2009, the 100th year of continuation, Borussia Dortmund was amongst the sole German soccer club on the stock exchange. With around three days to go prior to annual shareholders meeting on the November 24 of that year, the clubs managing director, Thomas Tress and Hans -Joachim Watzke, went through the year-end figures yet another time. Even though the situation was improving since 2005, when the club was on the edge of insolvency, the conclusive accounts again demonstrated a negative net income. Following the passing of a century, many stakeholders were concerned about the way forward. What was the purpose of the organization? What was significant, finally making a profit and meeting shareholders' expectations, or playing for the honor of the club along with the fans?

PUBLICATION DATE: February 19, 2013 PRODUCT #: ES1341-PDF-ENG

This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE

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