Creativity: Key Link to Entrepreneurial Behavior Harvard Case Solution & Analysis

While the entrepreneurial creativity of the desired behavior in most firms, it is difficult to understand how, as a complex phenomenon occurs and how to increase the speed of its occurrence. Understanding and improving the management of creativity is important, not only in developed countries but also in developing countries where the research has not been discussed here. Argues that a solid knowledge base, well-developed social networks, and a strong focus on identifying opportunities for all inputs to the business. High-tech entrepreneurs surveyed in Hong Kong, however, has shown that creativity plays an important role in the entrepreneurial process. Evidence of this, they attribute their competence to make their state associations and bisociations, necessary for the development of new products, which leads to their business success. "Hide
by Steven Ko, John E. Butler Source: Business Horizons 8 pages. Publication Date: September 15, 2007. Prod. #: BH244-PDF-ENG

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