CEMEX has grown through acquisitions in Latin America in a global company under the leadership of CEO who believed in the importance of the "one company" culture and comparison with international standards. As CEO mulls acquisition, which would double the size of the company and take it to new markets, he wonders if the right opportunities are there for what should be changed in order to effectively manage the process of integration. "Hide
by Rosabeth Moss Kanter, Pamela Yatsko Ryan Raffaelli Source: Harvard Business School 23 pages. Publication Date: July 10, 2007. Prod. #: 308022-PDF-ENG
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