Suntech, a Chinese manufacturer of photovoltaic cells and solar panels, is the third largest solar company in the world. About 90 percent of its sales were in Europe - especially in Germany and Spain. But with his new "Pluto" technology and new government subsidies in China, Japan and the U.S., Suntech is shifting focus - first in the U.S., and then to China and Japan. And she recently moved downstream in the U.S., systems integration and independent power. The case describes the structure of competition in the solar energy, and evaluate a new strategy of Suntech.
To enhance their effectiveness, color cases should be printed in color. "Hide
by Richard HK Vietor Source: Harvard Business School 25 pages. Publication Date: September 29, 2009. Prod. #: 710013-PDF-ENG
Related Case Solutions & Analyses:
Antegren: Beacon of Hope (B)
IBM Ireland: Reinventing Education Crosses the Atlantic
FinePrint Company
Stermon Mills
Note on Hiring
Strategy Formulation Paper
Pacific Grove Spice Company
Nancheng Glass Works (B)
The World Wrestling Federation (A): Vince McMahon vs. Bret “the Hitman” Hart
Building a Team (Background Note)
