Sub-Micron Devices Inc. Harvard Case Solution & Analysis

In March 1996, the division of sub-micron ASIC devices received a request from Western Digital: ASIC would be prepared to supply three million chips per year for 3 years at a price of $ 40/chip? Controller ASIC, Gary Ravenport, met with Peter Parks, his assistant, to review the profitability of Western Digital offer. "Hide
by Tim Baldenius, Stephen Reichelstein Source: Stanford Graduate School of Business 6 pages. Published: 15 November, 2001. Prod. #: A170-PDF-ENG

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