IMD-3-1909 © 2009
Leleux, Benoit F.; Scheel Agersnap, Barbara
The 2 entities were like Siamese twins; Noir developed and produced luxury clothing for females, while Illuminati II was set up to produce high quality cotton materials both for Noir and other leading style brand names. Together, they supplied the basis for an absolutely brand-new idea in style. Over the years, Peter had actually gone to numerous style reveals all over world and had actually ended up being both aware and extremely worried by the overall absence of "social drug" of numerous of the significant style business.
NoirIlluminati II (A) Defining Socially Responsible Affordable Luxury Clothing Case Study Solution
Could something be done to bring back significance and drug to the world of style? Business Social Responsibility (CSR) was making its method into the majority of other markets: why could it not penetrate style? Knowing goals: Developing a brand name, developing CSR into an offering, fair-trade principles, licensed natural productions, handling development in the style company, industrial interaction, funding quick development, item positioning.
Subjects: Corporate Social Responsibility (CSR); Ethics; Fashion; Managing growth; Funding growth; Venturing; Brand building; Fair-trade; Organic production; Positioning; Retail concept
Settings: Denmark; Uganda; Europe; Fashion; Clothing; Textile; Start-up; 2005-2009
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