Hong Kong Disneyland (A): The Walt Disney Perspective Harvard Case Solution & Analysis

In mid-1999, negotiators for the Walt Disney Company and the Hong Kong government had intensive discussions on the possibility of building a theme park known as the Hong Kong Disneyland on Lantau. The case provides detailed information on the proposed theme park and assumptions made by Walt Disney in the economic assessment of the project. Also presents another alternative for the entry of Disney to China. "Hide
Su Han Chan, Ko Wang, Maria Ho Source: University of Hong Kong, 22 pages. Publication Date: January 1, 2000. Prod. #: HKU107-PDF-ENG

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Hong Kong Disneyland (A): The Walt Disney Perspective

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