The main obstacle to the growth of large multi-business unit of the company is the inability to share critical initiatives to win, both in terms of dollars and people. The basis of the challenge is the conflict between the resources of the current generating enterprises heritage compared with new initiatives, which can not in the short term, provide positive financial results. Most companies do not have a formal process for the portfolio solutions of this fundamental problem. Healthcare Solutions business unit Danaka is a fictional business, based on the real experience of business. The principle problem is the need for the business to make $ 300 million in the current budget for R & D projects to finance new, unsecured initiatives to meet their five-year growth targets. Tools and processes are introduced through interactive tables that show how to make tough decisions on the project portfolio for the project. "Hide
by Robert Cooper, Mark Jeffery Source: Kellogg School Management 18 pages. Publication Date: January 1, 2008. Prod. #: KEL363-PDF-ENG
Related Case Solutions & Analyses:
Shanghai Property Market and Hong Kong Developers
Sun Microsystems Inc.–1987 (A)
Santaló, S.A.
Fly Ash Brick Project: Feasibility Study Using CVP Analysis
Doing Right, Investing Right: Socially Responsible Investing and Shareholder Activism in the Financial Sector
OpCo / PropCo Valuation
Abc Company
Encana Corporation: Accounting for Foreign Currency
Managerial Finance
Hill Country Snack Foods Co., Spanish Version
