Aetna Harvard Case Solution & Analysis

Aetna Case Study Analysis

For more information, the company organized conferences at “diversity in action” conferences and external experts discussed its views with the staff. These popular conferences range from the label of disability to a wide range of health topics for Native Americans. Employees can attend conferences in person or see the conferences in real time on the desktop via video streaming, which allows us to reach all employees. Finally, the company offers training to the next generation of Aetna executives by using the Diversity Discovery program and the leadership program for future prospective employees.

Aetna’s Diversity Definition:

At Aetna, Diversity is an attitudeof respect and inclusion. Diversity is also a business strategy that engages the employees and drives business growth, by helping us to have a better understanding of thepeople’s needsto be served by the company.

Aetna’s Values are Closely Related to Diversity:

The management expresses, strengthens the planning process, and is linked to corporate strategy and personal rewards.

  • Think about the right investment in your plan.
  • Embrace all kinds of diversity and think about every aspect of the job.
  • Continuous monitoring and sharing.
  • Support business goals and positively impact business results.

Aetna's Diversity Strategy and Goals:

Aetna Diversity Strategic Statement:

Aetna will be a recognized global leader in diversity and leverages the benefits of our diversity to provide the most valuable services to all segments of the population, through an agile workforce that understands our unique needs as customers.

Pillars of Aetna's Diversity Strategy:

  • Inclusive culture - Creating and maintaining a positive work environment that allows us to attract, develop and retain the best performers in an increasingly global and diverse market.
  • Community Partnerships - Broaden and deepen the partnerships that broaden and strengthen our contribution to our community.
  • Business Partnerships - Involve our employees in suppliers and community partners to develop products and services that meet the needs of our customers and result in profitable growth.

Pillars of Aetna’s Diversity Strategy:

  • Leverage our diversity focus to drive the business growth.
  • Vault into Diversity Inc's Top 10' List by 2013.
  • Leverage our diversity strategy a relationship to help us enhance our reputation in a post healthcare reform environment.

Employee Resource Group (ERG):

The company’s support and management team consist of employees with similarities, common backgrounds or similar experience. See Exhibit 1.

15 ERGs of Aetna Insurance:

  1. Aetna Family Resource Group.
  2. Caregiver Resource Group.
  3. Aetna Insurance - A resource group for African American employees.
  4. Aetna Spanish Human Resources Group.
  5. Aetna Indian Resource Group.
  6. Resource group for Asian employees.
  7. Aetna Employee Resource Group.
  8. Aetna Veterans Employee Resource Group.
  9. Group of human resources for employees with disabilities.
  10. Aetna Gay Employee Resource Group. Bisexual and transgender lesbian employees.
  11. The resource group of the Christian staff.
  12. Employee resource group under the inflorescence.
  13. Resource Group for Generation X Employees.
  14. Millennium Workers Resource Group.
  15. Remote Office Community Employees Resource Group.

Strategic Trade Partnership to improve the diversity strategy:

  • Antai Insurance and Magic Johnson Enterprise (MJE) have formed an alliance to develop health literacy in health, healthcare and racial and ethnic equality. The two companies are working together to enable the ethnically diverse businesses and communities, in order to make informed decisions about health opportunities.
  • Chooses Aetna to provide special products and services for AARP members and family members aged 50-64
  • The partnership supports the goal of improving an access to affordable and high quality coverage
  • An organizational plan based on Aetna’s beliefs, was created based on the relationship between the companies and healthy communities.
  • Customized solutions for faith-based organizations help clergy and lay workers to reach optimal physical, emotional and mental health
  • Aetna Foundation supports the efforts of faith-based organizations to serve the needs of the uninsured and combat obesity...............................................

 

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