Despite the problems that beset the Chinese decorations industry - intense competition, increasing labour and production costs and strict international regulation of imports - the company hadn't only established an effective subsidiary company in the United States and was poised to start a second in Hong Kong but intended to outsource a number of its manufacturing operations to a brand new plant in India.
Yama Ribbons & Bows Co., Ltd. Where to Next Case Solution
It had won a significant brand dispute and successfully survived an investigation by the U.S. Department of Commerce joint investigation into anti-dumping and anti-subsidy practices. By concentrating on first-class customer service through its make-to-stock strategy and in-house research and development, the business managed to command inventory while attaining a fantastic product deliverable on time anywhere in the world. The creator wondered what, if anything, was missing as he reflected on his growth goals for the company. How could he grow the company during the next decade?
PUBLICATION DATE: June 24, 2014 PRODUCT #: W14240-HCB-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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