Vivendi Universal Harvard Case Solution & Analysis

French utility, Vivendi, has acquired United States-based entertainment giant Universal in late 2000. Thus renamed Vivendi Universal has become a major force in music, movies and television programs, adding to its European-based cable television and telecommunications assets. By the end of 2001, Vivendi Universal was betting on further convergence of distribution channels to connect with an international conglomerate of entertainment. His plans will put Vivendi Universal in direct competition with the established entertainment giants such as Disney, Viacom, and the combined AOL Time Warner. "Hide
by Robert A. Burgelman, Philip Meza Source: Stanford Graduate School of Business 22 pages. Publication Date: November 9, 2001. Prod. #: SM96-PDF-ENG

Share This

SALE SALE

Save Up To

30%

IN ONLINE CASE STUDY

FOR FREE CASES AND PROJECTS INCLUDING EXCITING DEALS PLEASE REGISTER YOURSELF !!

Register now and save up to 30%.