Organizations cannot make considerable increases unless considerable personal risks are taken that catalyze effective collective action by some people within the organization. The writers reveal that these individuals - whom they call 'Consistent Contributors' - can alter other group members' awareness by modeling behavior that is cooperative, thereby raising the opportunities for additional cooperation. These individuals, they describe, always give, regardless of others' options.
They describe their research findings, which reveal that characterizing contributors that are consistent as 'suckers' is misleading and fallacious: really, their data leads them to consider that consistent subscribers are really 'saviors' than suckers. A serious challenge for supervisors is the formation of contexts that support the emergence and recognition of Consistent Contributors and encourage.
Suckers or Saviours The Role of Consistent Contributors in Groups case study solution
PUBLICATION DATE: April 01, 2009 PRODUCT #: ROT083-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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