Mountain Dew: Selecting New Creative Harvard Case Solution & Analysis

The main key role in the selection of creative brand communications, brand-building problems in the turbulent cultural environment, the problem of the expansion campaign, and interpretation of the ad as one of the most important skills of senior management. Includes color exhibits.
To enhance their effectiveness, color cases should be printed in color. "Hide
by Douglas B. Holt Source: HBS Premier Case Collection 20 pages. Publication Date: 05 Oct 2001. Prod. #: 502040-PDF-ENG

Share This

SALE SALE

Save Up To

30%

IN ONLINE CASE STUDY

FOR FREE CASES AND PROJECTS INCLUDING EXCITING DEALS PLEASE REGISTER YOURSELF !!

Register now and save up to 30%.