Kentucky Fried Chicken in China (A) Harvard Case Solution & Analysis

Tony Wang, the new Vice President of Kentucky Fried Chicken in South East Asia, it is necessary to weigh the benefits of investing in China against the alternatives in the region. Wang is in the search phase of the study of the market and focuses on four possible sites in China. He also has to balance their personal ambitions with opportunities for failure, not only in China, but the rest of Southeast Asia. "Hide
by Allen Morrison, Paul W. Beamish Source: Richard Ivey School of Business Foundation 14 pages. Publication Date: 01 January 1990. Prod. #: 90G001-PDF-ENG

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