Four venture capitalists from Silicon Valley's leading companies interviewed about the framework they use to evaluate the potential of the company. Questions include: How do you assess the long-term business model in the enterprise? What due diligence do you spend? What is the process by which funding decisions are made? What financial analysis do you do? What role does the risk in your estimation? What do you think of the potential routes of escape? Russell Siegelman, a partner at Kleiner Perkins Caufield & Byers; Sonja Hoel, managing director of Menlo Ventures, Fred Wang, general partner at Trinity Ventures, and Robert Simon, director of Alta Partners, giving interviews "Hide
. by Michael J. Roberts, Lauren Barley Source: HBS Premier Case Collection 19 pages. Publication Date: July 20, 2004. Prod. #: 805019-PDF-ENG
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