In autumn 2008, E Ink had positioned itself as a leader in the electronic ink technology, with the launch of several devices, such as e-book Kindle Amazon. However, E Ink still face the question of how to turn the technology into a profitable business amid competing technologies and financial problems. "Hide
by David B. Yoffie, Renee Kim Source: Harvard Business School 5 pages. Publication Date: November 25, 2008. Prod. #: 709443-PDF-ENG
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